Sung A Moon, Director, Busan-Jinhae Free Economic Zone Authority (BJFEZ)

WAM Talks 4.0 – Interview with Sung A Moon
As the saying goes, “Logistics dominates Manufacturing.” Efficient supply chains are vital to maintaining a competitive edge in the manufacturing industry.
As the Director of the Busan-Jinhae Free Economic Zone Authority (BJFEZ) in Korea, I lead one of the country’s most dynamic global business and logistics hubs. Strategically located in the center of Northeast Asia, BJFEZ aims to become “The Global Hub for International Business and Logistics.” We are dedicated to driving innovation across advanced manufacturing industries such as shipbuilding, automotive, mechatronics, green technology, and smart logistics.
By combining Korea’s world-class industrial infrastructure with tailored investor support, BJFEZ offers a strategic platform for businesses seeking growth in the Asia-Pacific region. We are particularly focused on forming partnerships with emerging markets in the MENA region. Our strengths in port modernization, smart logistics, and environmental-friendly technologies align closely with shared development objectives. I look forward to deepening our collaboration with stakeholders in Saudi Arabia and Morocco to help drive sustainable industrial transformation.
Market Overview & Trends
Morocco’s leadership in solar and wind energy offers a solid foundation for collaboration with Korea’s advanced green technologies. BJFEZ actively supports green-tech businesses that focus on decentralized energy systems and technological innovation.
Korea’s expertise in smart grids, energy storage, and climate-resilient agriculture complements Morocco’s renewable energy infrastructure. This partnership holds strong potential for both local implementation and regional expansion throughout Africa.
Investment Insights
BJFEZ offers an ideal platform for Korean start-ups to develop and refine sustainable technologies in a business-friendly setting. Leveraging tax benefits, R&D support, and international logistics connectivity, Korean innovators can explore projects in green hydrogen, agri-solutions, and clean tech through cooperation with Moroccan counterparts.
Morocco’s location—bridging Africa and Europe—combined with BJFEZ’s logistics capabilities, creates a powerful corridor for innovation scaling. This bilateral model not only promotes economic growth but also builds lasting industrial ties between Korea and Morocco.
Future of Innovation & Industry
Korea’s venture ecosystem is backed by robust government support, strong incubator networks, and focused R&D investments. BJFEZ works closely with accelerators and international investors to help start-ups commercialize innovation.
Morocco could adopt similar models by establishing tech incubators aligned with industry needs, introducing government-supported seed funding, and fostering partnerships with global VCs. Promoting ESG-focused start-ups and showcasing pilot projects will further boost investor trust. Korea’s experience shows that with structured support, local start-ups can thrive on the global stage—a vision Morocco is well-positioned to realize.
Challenges & Solutions
Korea’s smart logistics infrastructure, including Busan New Port, Jinhae New Port, and the upcoming Gadeok New International Airport, offers valuable lessons for Morocco.
BJFEZ integrates AI-powered logistics, advanced ICT, and green port technologies to boost efficiency and sustainability. Morocco could adopt similar models to modernize its ports and develop climate-tech logistics clusters. Joint training, port automation, and digital twin adoption can accelerate this transformation. Through these efforts, Morocco can enhance its status as a regional innovation and logistics gateway.
WAM Morocco 2025
WAM Morocco 2025 will spotlight the shared commitment of Morocco and Korea to sustainable industrial growth. BJFEZ’s proven track record in managing Free Economic Zones, supporting cleantech ventures, and enabling cross-border innovation positions us as a strong partner.
We see vast potential in co-developing solutions in green hydrogen, agri-tech, and resilient logistics. Strengthening Korea-Morocco ties will accelerate the region’s emergence as a gateway to Africa, while offering Korean firms access to new, high-impact markets.